The Pink is a web-based solution that centralizes business conversations through WhatsApp. It is not a mobile application or an AI tool. Instead, it acts as a powerful WhatsApp-connected dashboard where teams collaborate, respond to clients, and manage communications without switching platforms. It's useful for businesses looking to reduce chaos and stay organized.

Main Functions of Pink

  • Integration with Official WhatsApp API & WhatsApp Web
  • Conversation storage and monitoring
  • Multi-channel chat (WhatsApp, Instagram, Facebook - in beta)
  • Bot tools (welcome messages, screening, operating hours)
  • Quick replies, file sharing, emojis, group chats
  • CRM integration (Pro & Enterprise plans)
  • Self-service help center and live training
  • Video calls, conversation transfer, chat segmentation

Main Use Cases

Pink is designed to serve three major functions:

  • Team Communication: Teams can collaborate with shared inboxes, side threads, mentions, and quick messages.
  • Sales and Support: Use automation, bot flows, and CRM integrations to manage leads and support requests.
  • WhatsApp Monitoring: Track chats across all channels, assign conversations, and analyze performance via dashboards.

Pricing and Plans

Pink offers monthly and annual plans with up to 50% off on yearly billing. All plans allow custom expansion for users and phone numbers.

PlanPrice (Yearly)Best ForKey Features
StartR$4,200 (12x R$350)Small Teams10 users, 2 numbers, Chatbot, Web + Official WhatsApp
ProR$14,400 (12x R$1,200)Growing Companies20 users, 1 business unit, CRM + Bot tool, Dedicated Server
EnterpriseCustom PricingLarge Enterprises50+ users, 3 units, Technical Consultancy, Account Manager

Add-ons:

  • Additional user: R$10/month
  • Additional number: R$100/month
  • API usage beyond 1,000 chats: R$0.35/chat (Meta pricing)

Fast Onboarding and No Setup Fees

  • No implementation cost
  • Training and setup included
  • Meta Business Account required for API
  • Setup completed as per your schedule

Partnership Program

Pink offers a dedicated Partnership Program that lets agencies and consultants promote and resell the platform. Partners receive special conditions, onboarding support, and shared business opportunities. The "Nossos Parceiros" section lists active collaborators.

Support and Contact

Pink provides human-centered customer support through:

  • WhatsApp
  • Instagram
  • Facebook Messenger

Support includes recorded and live training, FAQs, and a self-service help center.

Summary

Pink transforms WhatsApp into a professional team tool for businesses of all sizes. It removes communication gaps, increases control, and lets your team handle sales, support, and internal chats without any confusion. From small startups to large companies, Pink adapts to your needs seamlessly and securely.

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